2019’s Top 5 Trends in Real Estate CRMs

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By Praveen Kumar, CEO, Sell.Do

Customer Relationship Management (CRM) has come a long way in the last few decades and is an essential technology platform for SMEs and enterprises today.

Today, a CRM platform has become a necessity for companies across all sectors. And when it comes to real estate, with its lengthy buying cycle and where the service is equally critical as the product, CRM is an indispensable part of the business.

Creating real engagement and deep relationships with customers is vital to sales and success. A report by Forrester Research states that leads nurtured through a CRM system convert about 47% of the time and conversion rates can increase by up to 300%! Every year, real estate CRM platforms are helping companies get better results with their sales efforts. Let’s see what the New Year has in store for the CRM landscape.

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