Customers using high-end mobile phones ready to pay average 20% more rent in India

By Rohit Sharma

MUMBAI

Customers using the phone which cost over Rs 50,000 would be willing to pay 20% higher rent with an average budget of Rs 25,000 per month, according to a study conducted by two real estate web portal.

Data from the study suggest that on average, “A user with a phone price bucket (PPB) of less than Rs 10,000 would be ready to pay anywhere between Rs 10,000 to Rs 17,000 per month depending on the city with an average budget of the Rs 14,000 per month.”

“The study indicates that customers who own a phone between Rs 10,000 – 20,000 would likely be willing to spend an average of Rs 16,300 per month on a rental home. Customers who spend between Rs 20,000 to Rs 50,000 on their phone would be willing to pay 27% higher than the previous category and their average budget would likely be Rs 20,700 per month”, a survey said.





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